Facebook announces changes to its News Feed algorithms… again!

A Short Summary of Facebook’s Mid-April Community Standards Update Working hard to overcome recent inquiry into the availability & promotion of obscene content in the wake of New Zealand’s Christchurch shooting, the tech giant has emboldened its existing Community Standards model to further reduce & remove the spread of objectionable content across its services.The social […]

How to Get a Verified Badge from Facebook (and why you should)

So you want to know about Facebook’s Verified Badges. Well, you’re in the right place. This post will talk about how to apply for a badge (first up, since that’s why you clicked), what badges are, why they’re worth applying for, and (most importantly) what to expect when applying for your page’s. For starters, how […]

UNS Study: Buyers may demotivate buyers at real estate auctions

New research suggests that auction bids decline with intensity of competition Researchers from the University of Sydney’s School of Economics have co-authored a new study challenging conventional thinking about auction attendance – with particular bearing on the retail property industry. Drawing their conclusions from an experiment where nearly 100 adults bid on items of varying value from a toy […]

Why Content Marketing?

Almost all Australian small businesses can benefit from content marketing. What most agencies won’t tell you is that you’re more than capable of creating and implementing your own content strategy – all you need is time and patience. The simple truth is, whenever you’re producing new, innovative and useful content for your target audience, you’re […]